INTERNATIONAL TRADE LAW
How to Build an Import Compliance Program

An import compliance program is the documented system you use to exercise “reasonable care” — the legal standard CBP holds every importer of record to under 19 U.S.C. § 1484. It is not a binder you write once and shelve. It is the set of routines that lets you show, entry by entry, that you classified, valued, and declared your goods correctly. Get it right and shipments clear smoothly; get it wrong and you face delays, penalties, and in serious cases criminal referral.
Reasonable care is the legal foundation
Since the Customs Modernization Act of 1993, U.S. import compliance runs on a partnership: CBP publishes “informed compliance” guidance, and the importer of record uses reasonable care to enter, classify, and value merchandise and to provide whatever else CBP needs to assess duties and apply other laws.
Reasonable care is deliberately not a fixed checklist. CBP judges it on the totality of your actions — the complexity of the product and its tariff classification, your experience and import volume, the resources available to you, the effort you put into getting classification and value right, and your compliance history. A program is simply how you generate evidence that you met the standard. Relying on a customs broker does not, by itself, satisfy reasonable care: the legal responsibility stays with you as the importer of record.
The core elements
Every program should be tailored to your business, but the same fundamentals appear in all of them:
| Element | What it covers | Why it matters |
|---|---|---|
| Tariff classification | Assigning the correct HTSUS code to every product | Drives the duty rate and most admissibility rules |
| Customs valuation | Declaring the correct value (usually transaction value under 19 U.S.C. § 1401a) | Understated value is one of the most common penalty triggers |
| Country of origin & marking | Determining origin and meeting marking rules | Affects duty, trade-remedy exposure, and admissibility |
| Partner-agency requirements | FDA, USDA, EPA, CPSC and other clearances | Many goods need more than a customs entry to enter |
| Recordkeeping | Retaining entry and supporting records | Required by law; the proof you exercised reasonable care |
| Broker & supplier oversight | Supervising filers and vetting suppliers | You answer for errors even when others make them |
Classification and valuation are where most importers get into trouble, so build real review steps around them — written procedures, a way to document how each code and value was determined, and a process for resolving doubt (including requesting a binding ruling from CBP when an answer is genuinely unclear). For the practice-area view of how these pieces fit together, see our international trade compliance program checklist.
Keep the records — for five years
Recordkeeping is not optional housekeeping; it is a statutory duty. Under 19 U.S.C. § 1508, importers must keep entry records and the documents that substantiate them, and no retention period may exceed five years from the date of entry. Keep commercial invoices, packing lists, entry summaries, classification and valuation worksheets, origin documentation, and any communications that explain your declarations. When CBP audits or issues a request for information, organized records are the difference between a quick resolution and a penalty case.
Penalties — and the value of catching errors first
When declarations are wrong, CBP can assess penalties under 19 U.S.C. § 1592 at three escalating levels of culpability — negligence, gross negligence, and fraud — with the penalty amount rising sharply at each tier. The most powerful tool in your program is the prior disclosure: if you find a violation and disclose it to CBP before a formal investigation begins, your penalty exposure is generally capped at the lost duties, taxes, and fees (and can be limited to interest where there was no revenue loss), provided you tender the amount owed. That is why ongoing self-audit belongs in every program — finding your own mistakes is far cheaper than having CBP find them.
Make it a living system
A program only works if it runs continuously. Assign clear ownership, train the people who touch import decisions, audit a sample of entries on a schedule, monitor regulatory changes that affect your products (including new antidumping and countervailing duty orders and partner-agency rules), and document corrective action when you find a gap. Most U.S. entries are filed through CBP’s Automated Commercial Environment, so your procedures should tie directly to what gets transmitted there.
FAQ
What is “reasonable care” in import compliance? It is the legal standard under 19 U.S.C. § 1484 requiring the importer of record to take appropriate steps to classify, value, and declare goods correctly. CBP evaluates it on the facts of each importer’s situation, not a fixed checklist.
Does hiring a customs broker satisfy my obligations? No. A broker can file on your behalf, but the importer of record remains legally responsible for the accuracy of entries. Supervise your broker and give them complete, accurate information.
How long do I have to keep import records? Generally five years from the date of entry, under 19 U.S.C. § 1508.
What should I do if I discover an error in past entries? Consider a prior disclosure. Reporting a violation to CBP before an investigation starts typically caps your penalty exposure to the duties and fees owed, rather than a multiple of them.
Importing into the US? Reidel Law Firm prepares flat-fee Import/Export Compliance Memos covering classification, valuation, recordkeeping, and program design — with direct access to the trade attorney handling your matter. Request a compliance memo →


